ANALYSIS ON SOME RECENT TRENDS IN CYBER MEDIA
E-COMMERCE

E-Commerce is a modern term that describes the ever growing and expanding on-line economy. Electronic commerce, better known as e-commerce is simply the selling of products and services, via the internet. Simple as that? Perhaps not. E-commerce takes three different forms, business to consumer, business to business, and consumer to consumer. Business to consumer e-commerce is our traditional buyer, seller model but no longer so traditional in the sense that the consumer does not take the vendor’s word for face value due to the option of comparing the product or service directly against its competitors.

Business to business e-commerce is the dealing between vendor and supplier of a product or
service, in other words, supplier and middleman transactions. This sector has enormously grown from less than 2% in 2001 and up to 20% in 2003. Consumer to consumer e-commerce is Ebay and Amazon. It is the direct selling between two consumers.

Electronic commerce, e-commerce or ecommerce consists primarily of the distributing, buying, selling, marketing, and servicing of products or services over electronic systems such as the Internet and other computer networks. It can involve electronic funds transfer, supply chain management, e-marketing, online marketing, online transaction processing, electronic data interchange, automated inventory management systems, and automated data-collection systems. It typically uses electronic communications technology such as the Internet, extranets, e-mail, Ebooks, databases and mobile phones.

E-commerse is a growing phenomenon presenting numerous opportunities for businesses and consumers. Yet, like all things, faces challenges and constantly arising issues. Aspects of e-commerse, such as e-learning, have gained popularity and look to have a promising future. E-commerse is at the forefront of the new economy and is an active participant in globalization.
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